Beyond Generative: Why Marketing Leaders Can’t Afford to Fall Behind on Agentic AI
Details
Agentic AI is already transforming how brands monitor conversations, analyze data, and surface insights — but for many teams, the path forward still feels unclear.
Join Hootsuite’s SVP of Strategy and Innovation, Cara Buscaglia, and experts from leading AI firms Concentrix and AiPRL Assist as they break down what agentic AI actually delivers for marketing leaders and how early adopters are putting it to work.
We’ll also offer an optional follow-up session for anyone who wants to see autonomous monitoring, analysis, and reporting in action.
What you'll learn:
How agentic AI turns real-time signals into decision-ready intelligence
The use cases delivering the biggest impact for marketing leaders right now
What holds teams back — and how to build AI-enabled decision velocity across the org
The agentic capabilities emerging next, and how they’ll reshape competitive advantage
Please complete the form to register
* indicates required fields
Speakers
Related resources
Your Brand, According to AI: How LLMs are Reshaping Brand Perception
AI is already influencing how buyers perceive and evaluate your brand. This conversation will help you start understanding what it’s saying.
Social Media Trends 2026: How social CMOs turn signals into strategy
Hootsuite CMO Billy Jones and his top strategists share what’s trending today — and reveal how they spot trends before you see them coming.
Beyond Generative: Why Marketing Leaders Can’t Afford to Fall Behind on Agentic AI
Agentic AI is redefining how teams turn audience, brand, and market signals into strategic decisions. Learn how from the practitioners and experts already using it.
Interested in learning more with Hootsuite?
Request a demo